/* hervor.ch - Stylesheet V002 */

@font-face{
  font-family:"Fraunces";
  src:url("fonts/fraunces-latin-full-normal.woff2") format("woff2");
  font-weight:100 900;font-style:normal;font-display:swap;
}
@font-face{
  font-family:"Fraunces";
  src:url("fonts/fraunces-latin-full-italic.woff2") format("woff2");
  font-weight:100 900;font-style:italic;font-display:swap;
}
@font-face{
  font-family:"Instrument Sans";
  src:url("fonts/instrument-sans-latin-wght-normal.woff2") format("woff2");
  font-weight:400 700;font-style:normal;font-display:swap;
}

:root{
  --paper:#F3F0E8;
  --paper-2:#EAE6DB;
  --ink:#13201A;
  --ink-2:#2A3832;
  --muted:#5D6862;
  --line:rgba(19,32,26,.14);
  --mark:#E2FF5A;
  --mark-deep:#C9EC1F;
  --good:#2F7A4F;
  --bad:#B4532A;
  --serif:"Fraunces",Georgia,"Times New Roman",serif;
  --sans:"Instrument Sans",-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,sans-serif;
  --pad:clamp(20px,5vw,72px);
  --max:1240px;
  --ease:cubic-bezier(.22,.8,.2,1);
}

*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{
  margin:0;background:var(--paper);color:var(--ink);
  font-family:var(--sans);font-size:clamp(16px,1.05vw + 10px,19px);line-height:1.6;
  -webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;
}
/* feines Papierkorn */
body::before{
  content:"";position:fixed;inset:0;pointer-events:none;z-index:100;opacity:.35;mix-blend-mode:multiply;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 0.07 0 0 0 0 0.12 0 0 0 0 0.1 0 0 0 .09 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
img,svg{display:block;max-width:100%}
a{color:inherit}
::selection{background:var(--mark);color:var(--ink)}
:focus-visible{outline:2px solid var(--ink);outline-offset:3px;border-radius:4px}

.wrap{max-width:var(--max);margin:0 auto;padding:0 var(--pad)}
.serif{font-family:var(--serif)}
.eyebrow{
  font-size:.78rem;letter-spacing:.14em;text-transform:uppercase;font-weight:600;color:var(--muted);
  display:flex;align-items:center;gap:.7em;margin:0 0 1.4rem;
}
.eyebrow::before{content:"";width:28px;height:1px;background:currentColor;opacity:.6}

/* ---------- Textmarker ---------- */
.mark{
  background-image:linear-gradient(100deg,transparent 0 1%,var(--mark) 2% 97%,transparent 98%);
  background-repeat:no-repeat;background-size:0% 78%;background-position:0 62%;
  padding:0 .12em;margin:0 -.06em;border-radius:.18em .5em .22em .4em;
  -webkit-box-decoration-break:clone;box-decoration-break:clone;
  transition:background-size 1.1s var(--ease) .15s;
}
.mark.on,.in .mark{background-size:100% 78%}

/* ---------- Kopfzeile ---------- */
.top{
  position:fixed;top:0;left:0;right:0;z-index:50;
  transition:background .4s,box-shadow .4s,transform .4s var(--ease);
}
.top.scrolled{background:rgba(243,240,232,.86);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);box-shadow:0 1px 0 var(--line)}
.top .wrap{display:flex;align-items:center;justify-content:space-between;height:76px}
.logo{
  font-family:var(--serif);font-size:1.7rem;font-weight:560;letter-spacing:-.02em;text-decoration:none;
  font-variation-settings:"SOFT" 100,"WONK" 1,"opsz" 72;line-height:1;display:inline-flex;align-items:baseline;
}
.logo .v{position:relative;display:inline-block;transform:translateY(-.14em);transition:transform .5s var(--ease)}
.logo .v::after{
  content:"";position:absolute;left:-.06em;right:-.08em;bottom:.02em;height:.42em;background:var(--mark);z-index:-1;
  border-radius:.1em .3em .14em .25em;
}
.logo:hover .v{transform:translateY(-.26em)}
.nav{display:flex;align-items:center;gap:clamp(14px,2.4vw,36px);font-size:.92rem}
.nav a{text-decoration:none;position:relative}
.nav a:not(.btn)::after{content:"";position:absolute;left:0;right:0;bottom:-3px;height:1px;background:currentColor;transform:scaleX(0);transform-origin:left;transition:transform .35s var(--ease)}
.nav a:not(.btn):hover::after{transform:scaleX(1)}

.btn{
  display:inline-flex;align-items:center;gap:.6em;border-radius:999px;padding:.78em 1.35em;
  font:600 .92rem/1 var(--sans);text-decoration:none;cursor:pointer;border:1px solid var(--ink);
  background:var(--ink);color:var(--paper);transition:background .3s,color .3s,transform .3s var(--ease);
}
.btn:hover{background:var(--mark);color:var(--ink);transform:translateY(-2px)}
.btn.ghost{background:transparent;color:var(--ink)}
.btn.ghost:hover{background:var(--ink);color:var(--paper)}
.btn .arr{transition:transform .3s var(--ease)}
.btn:hover .arr{transform:translateX(4px)}

/* ---------- Hero ---------- */
.hero{position:relative;min-height:100svh;display:flex;align-items:center;overflow:hidden;padding:120px 0 90px}
.jungle{
  position:absolute;inset:-4%;display:flex;flex-wrap:wrap;align-content:center;justify-content:center;
  gap:.35em 1.1em;padding:2%;font-size:clamp(13px,1.15vw,17px);line-height:1.5;user-select:none;pointer-events:none;
  color:var(--ink);opacity:.085;
}
.jungle span{white-space:nowrap}
.jungle.lit{
  opacity:.5;
  -webkit-mask-image:radial-gradient(circle var(--r,190px) at var(--mx,50%) var(--my,50%),#000 0,rgba(0,0,0,.5) 45%,transparent 100%);
  mask-image:radial-gradient(circle var(--r,190px) at var(--mx,50%) var(--my,50%),#000 0,rgba(0,0,0,.5) 45%,transparent 100%);
}
.you-chip{
  position:absolute;z-index:1;right:12%;top:63%;font-size:clamp(13px,1.15vw,17px);font-weight:600;
  background:var(--mark);color:var(--ink);padding:.1em .45em;border-radius:.25em;transform:rotate(-2deg);
  box-shadow:0 8px 20px -10px rgba(19,32,26,.5);
}
.you-chip::before{content:"";position:absolute;inset:-10px;border:1px solid var(--ink);border-radius:50%;opacity:.25;animation:pulse 3s var(--ease) infinite}
@keyframes pulse{0%{transform:scale(.7);opacity:.5}100%{transform:scale(1.5);opacity:0}}
.hero::after{ /* ruhige Zone hinter dem Titel */
  content:"";position:absolute;inset:0;pointer-events:none;
  background:radial-gradient(ellipse 62% 48% at 38% 52%,var(--paper) 0 40%,rgba(243,240,232,.75) 62%,transparent 100%);
}
.hero .wrap{position:relative;z-index:2;width:100%}
.hero h1{
  font-family:var(--serif);font-weight:380;font-size:clamp(3rem,8.4vw,8.4rem);line-height:.96;letter-spacing:-.035em;
  margin:0 0 2.2rem;max-width:11ch;font-variation-settings:"SOFT" 50,"WONK" 0,"opsz" 144;
}
.hero h1 em{font-style:italic;font-weight:300;font-variation-settings:"SOFT" 100,"WONK" 1,"opsz" 144}
.hero .lead{max-width:34rem;font-size:clamp(1.05rem,1.3vw,1.25rem);color:var(--ink-2);margin:0 0 2.4rem}
.hero .ctas{display:flex;flex-wrap:wrap;gap:12px}
.scrollhint{
  position:absolute;left:var(--pad);bottom:28px;z-index:2;font-size:.75rem;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);
  display:flex;align-items:center;gap:12px;
}
.scrollhint i{width:1px;height:38px;background:var(--line);position:relative;overflow:hidden}
.scrollhint i::after{content:"";position:absolute;left:0;top:-40%;width:1px;height:40%;background:var(--ink);animation:drip 2.2s var(--ease) infinite}
@keyframes drip{to{top:110%}}

/* ---------- Statement (dunkel) ---------- */
.dark{background:var(--ink);color:var(--paper)}
.dark .eyebrow{color:rgba(243,240,232,.6)}
.dark .mark{color:var(--ink)}
.statement{padding:clamp(100px,16vw,220px) 0}
.statement p.big{
  font-family:var(--serif);font-weight:300;font-size:clamp(2.1rem,5.2vw,5rem);line-height:1.08;letter-spacing:-.025em;margin:0;max-width:18ch;
  font-variation-settings:"SOFT" 100,"opsz" 144;
}
.statement p.big .dim{color:rgba(243,240,232,.38);transition:color 1.2s var(--ease)}
.statement .in .dim,.statement.in p.big .dim{color:rgba(243,240,232,.38)}
.statement .after{display:grid;grid-template-columns:1fr 1fr;gap:clamp(24px,5vw,80px);margin-top:clamp(56px,8vw,110px);max-width:860px;margin-left:auto}
.statement .after p{margin:0;color:rgba(243,240,232,.78)}

/* ---------- Abschnitte ---------- */
section{position:relative}
.sec{padding:clamp(90px,12vw,170px) 0}
.sec-head{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,4fr);gap:clamp(24px,6vw,96px);align-items:end;margin-bottom:clamp(48px,7vw,96px)}
.sec-head h2{
  font-family:var(--serif);font-weight:360;font-size:clamp(2.3rem,5vw,4.4rem);line-height:1.02;letter-spacing:-.03em;margin:0;
  font-variation-settings:"SOFT" 60,"opsz" 144;
}
.sec-head h2 em{font-style:italic;font-weight:300}
.sec-head p{margin:0;color:var(--muted);max-width:30rem}

/* Angebot: redaktionelle Liste statt Kachelraster */
.offer{list-style:none;margin:0;padding:0;border-top:1px solid var(--line)}
.offer li{
  display:grid;grid-template-columns:90px minmax(0,1.1fr) minmax(0,1.2fr);gap:clamp(16px,3vw,48px);
  padding:clamp(28px,3.4vw,44px) 0;border-bottom:1px solid var(--line);align-items:start;position:relative;
}
.offer .no{font-family:var(--serif);font-style:italic;font-weight:300;font-size:1.1rem;color:var(--muted);padding-top:.5em}
.offer h3{
  font-family:var(--serif);font-weight:400;font-size:clamp(1.7rem,3vw,2.6rem);line-height:1.05;letter-spacing:-.02em;margin:0;
  font-variation-settings:"SOFT" 80,"opsz" 96;
}
.offer h3 span{
  background-image:linear-gradient(var(--mark),var(--mark));background-repeat:no-repeat;background-size:0% 40%;background-position:0 88%;
  transition:background-size .7s var(--ease);
}
.offer li:hover h3 span{background-size:100% 40%}
.offer p{margin:0 0 .9rem;color:var(--ink-2)}
.tags{display:flex;flex-wrap:wrap;gap:6px;margin:0;padding:0;list-style:none}
.tags span{font-size:.74rem;letter-spacing:.04em;border:1px solid var(--line);border-radius:999px;padding:.28em .8em;color:var(--muted)}

/* Bericht-Beispiel */
.report-sec{background:var(--paper-2)}
.report-grid{display:grid;grid-template-columns:minmax(0,4fr) minmax(0,6fr);gap:clamp(32px,6vw,96px);align-items:center}
.report-grid h2{font-family:var(--serif);font-weight:360;font-size:clamp(2.2rem,4.4vw,3.8rem);line-height:1.04;letter-spacing:-.03em;margin:0 0 1.4rem;font-variation-settings:"SOFT" 60,"opsz" 144}
.report-grid h2 em{font-style:italic;font-weight:300}
.report-grid .txt p{color:var(--ink-2);margin:0 0 1rem}
.report{
  background:var(--paper);border-radius:22px;padding:clamp(18px,2.4vw,30px);
  box-shadow:0 1px 0 rgba(255,255,255,.7) inset,0 30px 60px -30px rgba(19,32,26,.35),0 0 0 1px var(--line);
  transform:rotate(-1.2deg);transition:transform .8s var(--ease);
}
.report:hover{transform:rotate(0)}
.report-top{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:18px;gap:10px;flex-wrap:wrap}
.report-top b{font-family:var(--serif);font-weight:500;font-size:1.25rem}
.report-top small{font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
.badge{font-size:.68rem;letter-spacing:.08em;text-transform:uppercase;background:var(--ink);color:var(--paper);padding:.3em .7em;border-radius:999px}
.tiles{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.tile{border:1px solid var(--line);border-radius:14px;padding:16px;background:#FBFAF6}
.tile.wide{grid-column:1/-1}
.tile .k{font-size:.74rem;color:var(--muted);margin-bottom:6px}
.tile .v{font-family:var(--serif);font-size:2rem;line-height:1;font-weight:450;letter-spacing:-.02em}
.tile .d{font-size:.78rem;margin-top:6px;font-weight:600}
.up{color:var(--good)}.down{color:var(--bad)}
.tile .note{font-size:.86rem;color:var(--ink-2);margin:0}
.tile .note b{background:var(--mark);padding:0 .25em;border-radius:3px}
.spark{width:100%;height:56px;margin-top:8px}

/* Haltung */
.principles{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(28px,4vw,64px)}
.principles article{border-top:1px solid var(--ink);padding-top:26px}
.principles h3{font-family:var(--serif);font-style:italic;font-weight:300;font-size:clamp(1.6rem,2.4vw,2.2rem);line-height:1.08;margin:0 0 1rem;letter-spacing:-.015em;font-variation-settings:"SOFT" 100,"WONK" 1}
.principles p{margin:0;color:var(--ink-2)}

/* Für wen */
.who{padding:clamp(90px,12vw,170px) 0;overflow:hidden}
.who-list{list-style:none;margin:0;padding:0}
.who-list li{
  font-family:var(--serif);font-weight:300;font-size:clamp(2rem,6.4vw,6rem);line-height:1.08;letter-spacing:-.035em;
  border-bottom:1px solid rgba(243,240,232,.14);padding:.12em 0;display:flex;justify-content:space-between;align-items:baseline;gap:20px;
  color:rgba(243,240,232,.5);transition:color .5s var(--ease),padding .5s var(--ease);cursor:default;
  font-variation-settings:"SOFT" 100,"opsz" 144;
}
.who-list li small{font-family:var(--sans);font-size:clamp(.78rem,.9vw,.9rem);letter-spacing:0;color:rgba(243,240,232,.5);max-width:22ch;text-align:right;line-height:1.4}
.who-list li:hover{color:var(--paper);padding-left:.25em}
.who-list li:hover em{color:var(--mark)}
.who-list li em{font-style:italic;transition:color .5s}

/* Ablauf */
.steps{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:0;counter-reset:s;position:relative}
.steps::before{content:"";position:absolute;left:0;right:0;top:27px;height:1px;background:var(--line)}
.step{padding-right:clamp(16px,2.4vw,36px);position:relative}
.step .dot{
  width:56px;height:56px;border-radius:50%;background:var(--paper);border:1px solid var(--ink);display:grid;place-items:center;
  font-family:var(--serif);font-style:italic;font-size:1.3rem;margin-bottom:24px;position:relative;transition:background .4s
}
.step:hover .dot{background:var(--mark)}
.step h3{font-family:var(--serif);font-weight:450;font-size:1.5rem;margin:0 0 .5rem;letter-spacing:-.01em}
.step p{margin:0;color:var(--ink-2);font-size:.96em}
.step .free{display:inline-block;margin-top:.8rem;font-size:.72rem;letter-spacing:.08em;text-transform:uppercase;background:var(--mark);padding:.25em .6em;border-radius:4px;font-weight:600}

/* Über */
.about{display:grid;grid-template-columns:minmax(0,4fr) minmax(0,6fr);gap:clamp(32px,7vw,110px);align-items:center}
.portrait{
  margin:0;aspect-ratio:1;border-radius:22px;background:var(--ink);position:relative;overflow:hidden;
  box-shadow:0 30px 60px -32px rgba(19,32,26,.45);
}
.portrait img{width:100%;height:100%;object-fit:cover;object-position:55% 40%;filter:contrast(1.04);transition:transform 1.4s var(--ease)}
.portrait:hover img{transform:scale(1.03)}
.portrait::after{ /* leichter Tannengrün-Ton passend zur Seite */
  content:"";position:absolute;inset:0;background:linear-gradient(180deg,transparent 55%,rgba(19,32,26,.35));mix-blend-mode:multiply;pointer-events:none
}
.portrait figcaption{
  position:absolute;left:18px;bottom:18px;z-index:1;font-size:.82rem;font-weight:600;color:var(--ink);
  background:var(--mark);padding:.25em .65em;border-radius:.3em;transform:rotate(-2deg);
}
.about blockquote{
  margin:0 0 1.6rem;font-family:var(--serif);font-weight:300;font-size:clamp(1.7rem,3vw,2.6rem);line-height:1.15;letter-spacing:-.02em;
  font-variation-settings:"SOFT" 100,"opsz" 96;
}
.about p{color:var(--ink-2);margin:0 0 1rem;max-width:36rem}
.about .sig{font-size:.88rem;color:var(--muted);margin-top:1.4rem}

/* Kontakt */
.contact{padding:clamp(100px,14vw,200px) 0 0;text-align:left}
.contact h2{
  font-family:var(--serif);font-weight:300;font-size:clamp(3rem,9vw,8.6rem);line-height:.95;letter-spacing:-.04em;margin:0 0 2.4rem;
  font-variation-settings:"SOFT" 100,"WONK" 1,"opsz" 144;
}
.contact h2 em{font-style:italic}
.contact .lead{max-width:34rem;color:rgba(243,240,232,.78);margin:0 0 2.6rem}
.mailrow{display:flex;flex-wrap:wrap;align-items:center;gap:14px}
.mailbig{
  font-family:var(--serif);font-size:clamp(1.6rem,3.4vw,2.8rem);font-weight:400;text-decoration:none;letter-spacing:-.02em;
  border-bottom:2px solid var(--mark);line-height:1.15;transition:color .3s;
}
.mailbig:hover{color:var(--mark)}
.copy{
  font:600 .8rem/1 var(--sans);border-radius:999px;padding:.7em 1.1em;cursor:pointer;
  background:transparent;color:var(--paper);border:1px solid rgba(243,240,232,.35);transition:background .3s,color .3s,border-color .3s;
}
.copy:hover,.copy.done{background:var(--mark);color:var(--ink);border-color:var(--mark)}
.contact .facts{display:flex;flex-wrap:wrap;gap:10px 34px;margin-top:3.2rem;font-size:.88rem;color:rgba(243,240,232,.6)}

footer{border-top:1px solid rgba(243,240,232,.14);padding:28px 0 36px;margin-top:clamp(56px,7vw,96px);font-size:.84rem;color:rgba(243,240,232,.6)}
footer .wrap{display:flex;justify-content:space-between;align-items:center;gap:18px;flex-wrap:wrap}
footer .logo{font-size:1.35rem;color:var(--paper)}
footer .logo .v{color:var(--mark)}
footer .logo .v::after{display:none}
footer nav{display:flex;gap:22px}
footer a{text-decoration:none}
footer a:hover{color:var(--paper)}

/* ---------- Erscheinen beim Scrollen ---------- */
[data-reveal]{opacity:0;transform:translateY(28px);transition:opacity 1s var(--ease),transform 1s var(--ease)}
[data-reveal].in{opacity:1;transform:none}
[data-reveal][data-d="1"]{transition-delay:.1s}
[data-reveal][data-d="2"]{transition-delay:.2s}
[data-reveal][data-d="3"]{transition-delay:.3s}

/* ---------- Rechtliche Seiten ---------- */
.legal{padding:150px 0 110px}
.legal h1{font-family:var(--serif);font-weight:300;font-size:clamp(2.6rem,6vw,4.8rem);letter-spacing:-.03em;line-height:1;margin:0 0 3rem}
.legal h2{font-family:var(--serif);font-weight:450;font-size:1.4rem;margin:2.4rem 0 .6rem}
.legal .col{max-width:44rem}
.legal p,.legal li{color:var(--ink-2)}
.todo{background:var(--mark);padding:0 .3em;border-radius:3px}

/* ---------- Responsiv ---------- */
@media (max-width:900px){
  .nav .hide-m{display:none}
  .sec-head,.report-grid,.about{grid-template-columns:1fr}
  .offer li{grid-template-columns:44px 1fr}
  .offer li > div:last-child{grid-column:2}
  .principles{grid-template-columns:1fr}
  .steps{grid-template-columns:1fr 1fr;row-gap:44px}
  .steps::before{display:none}
  .statement .after{grid-template-columns:1fr}
  .who-list li{flex-direction:column;align-items:flex-start;gap:4px}
  .who-list li small{text-align:left}
  .portrait{max-width:420px}
  .you-chip{right:10%;top:auto;bottom:16%}
  .hero::after{background:radial-gradient(ellipse 90% 60% at 40% 50%,var(--paper) 0 45%,rgba(243,240,232,.7) 70%,transparent 100%)}
}
@media (max-width:560px){
  .steps{grid-template-columns:1fr}
  .tiles{grid-template-columns:1fr}
  .top .wrap{height:64px}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{transition:none!important;animation:none!important}
  [data-reveal]{opacity:1;transform:none}
  .mark{background-size:100% 78%}
  html{scroll-behavior:auto}
}